Why This Isn't Our Beat
A WIRED editor testing date-night subscription boxes with people from Hinge is consumer lifestyle content. It's not enterprise technology news.
TheBiggish covers APAC enterprise tech: cloud migrations, government IT projects, enterprise software, cybersecurity implementations, and technology decisions that affect organisations. We write for CTOs, CIOs, and enterprise architects making buying decisions with budgets measured in millions.
The Mismatch
The original article reviews consumer products like The Adventure Challenge couples books ($38) and card games ($10). The trending topics list includes searches for "date night subscription boxes under $50" and "budget friendly amazon" options.
None of this connects to:
- Enterprise software deployment
- Government technology procurement
- Cloud infrastructure decisions
- Business technology strategy
- APAC tech market developments
This appears to be a content routing error. If you're looking for consumer product coverage, WIRED's original article serves that audience. If you need enterprise tech analysis, we need different source material.
What We Would Cover
If this were enterprise-relevant, we'd look at:
- Subscription box platform technology (if serving enterprise clients)
- E-commerce infrastructure at scale in APAC
- Payment processing innovations
- Supply chain technology for subscription businesses
But reviewing date-night activities for couples? That's not our domain. Our readers are solving different problems.